Hard Rock International has partnered with international superstar Rihanna on limited-edition merchandise. As part of the partnership, the singer revealed a shirt featuring an original design and artwork as part of Hard Rock’s Artist Spotlight Series. Hard Rock also announced that it was adding several of Rihanna’s personal items to Hard Rock’s expansive memorabilia collection. True to the brand’s “Love All – Serve All” motto, Hard Rock is celebrating the partnership with a donation to Rihanna’s charity, The Clara Lionel Foundation.
“This charity is very near and dear to my heart and I’m proud to announce Hard Rock’s donation of $200,000 to The Clara Lionel Foundation, as well as showcase my shirt and spotlight merchandise,” said Rihanna. “I’m honored to join some of the biggest names in music who have been celebrated with shirt designs as part of Hard Rock’s Spotlight Series.”
Hard Rock’s Rihanna Artist Spotlight shirts are now available online and at select Hard Rock Cafe locations, including our very own Hard Rock Cafe Tampa. The limited-edition black, unisex shirt features a striking black and white photo of Rihanna and her signature inside of a skull with an American flag pattern as the background. The back of the shirt will bear her signature and the Rihanna “R” along with the Hard Rock Cafe logo and city drop. The short-sleeve, black shirt was designed exclusively for Rihanna and Hard Rock, by Kiyondra Talley and is available in sizes S-XL ($26 USD).
About The Clara Lionel Foundation
The Clara Lionel Foundation was established by Robyn “Rihanna” Fenty in 2012, in honor of her grandparents, Clara and Lionel Braithwaite. As a worldwide charitable organization, its mission is to improve healthcare in Barbados and support non-profit organizations that address the needs of youth globally in the areas of health, education, arts and culture. Rihanna’s commitment to helping others has been evident since the start of her musical career. She has leveraged her worldwide fame and influence to address a diverse assortment of global issues facing our youth. Through the Clara Lionel Foundation, Rihanna will continue on this journey of supporting youth globally, as well as communities in her home town of Barbados.
About Hard Rock International
With a total of 181 venues in 55 countries, including 140 cafes, 20 hotels and 9 casinos, Hard Rock International (HRI) is one of the most globally recognized companies. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. HRI owns the global trademark for all Hard Rock brands. The company owns, operates and franchises Cafes in iconic cities including London, New York, San Francisco, Sydney and Dubai. HRI also owns, licenses and/or manages hotel/casino properties worldwide. Destinations include the company’s two most successful Hotel and Casino properties in Tampa and Hollywood, Fl., both owned and operated by HRI parent company The Seminole Tribe of Florida, as well as other exciting locations including Bali, Biloxi, Chicago, Cancun, Ibiza, Las Vegas, Palm Springs, San Diego and Singapore. Upcoming new Hard Rock Cafe locations include Seoul, Vienna, Anchorage and Siem Reap. New Hard Rock Hotel projects include Daytona Beach, Aruba, Abu Dhabi and Shenzhen and Haikou in China. For more information on Hard Rock International, visit www.hardrock.com.
Information courtesy of Hard Rock International