Seminole Hard Rock Hotel and Casino Tampa is going gold for the entire month of September in support of Go Gold for Childhood Cancer Awareness.

The Go Gold for Childhood Cancer Awareness’ goal is to bring awareness to childhood cancer, the number one disease killer of children in the United States. Their efforts provide  funding for The National Pediatric Cancer Foundation, who is dedicated to funding research to eliminate childhood cancer. Their focus is funding research focused on less toxic and more targeted treatments.

To raise funds for the organization, limited edition umbrellas are available at the Rock Shop for $10 and all proceeds will benefit the organization.